The challenge
Like a lot of fast-growing companies, Design Pickle had shiny object syndrome. The team would bounce to the next thing and projects would quietly get dropped. Different departments were chasing different goals, which doesn’t work for long. They’d tried other management systems and tried reading the books, but nothing stuck, there was never any traction around the ideas Russ brought to the table. Good intentions, no follow-through, and a leadership team that wasn’t quite rowing together.